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⛳ AI-Powered Golf Platform
Your game. Elevated by AI.
SwingLab is the only platform that fits your bag, analyzes your swing, tracks every round, and tells you exactly what to work on — all in one place, free.
⛳
Free forever. No ads. No paywalls.
If we help your game, pay it forward — 10% of donations go to The First Tee, getting kids on courses who'd never get there otherwise.
270+
Clubs in catalog
8
Used golf sites
$700+
Avg savings vs retail
5
AI tools in one app
🎒
AI Bag Builder
The most personalized club fitting you can get without paying $200 at a shop
GPS shot tracking while you play. Live scorecard, shot distances, putts. Auto-saves a full round recap when you finish.
↓ Rounds auto-save to My Stats
🎥
Swing Lab
Upload a swing video. AI uses motion detection to extract 5 key frames and analyze your full sequence — no manual screenshotting.
↓ Results feed into your Clubhouse
How it all connects
⛳
On Course
live tracking
→
📊
My Stats
history & trends
→
🏠
Clubhouse
full dashboard
🎒
Bag Builder
fitted clubs
→
🎥
Swing Lab
video analysis
→
🏠
Clubhouse
full dashboard
Everything feeds into The Clubhouse — your single view of your entire game
📊
My Stats
History, trends & weakness map
🏠
Clubhouse
Your full game dashboard
🏆
Club Rankings
2026 benchmark data
How it works
1
Tell us about your game
Swing speed, handicap, miss pattern, budget. Takes 60 seconds.
2
AI builds your perfect bag
Searches 8 used golf sites, scores every club against your exact profile, and picks the best option at the best price.
3
Track your game, improve faster
Log rounds, analyze swings, track strokes gained. SwingLab identifies your biggest scoring leaks and tells you exactly what to fix.
4
Buy with confidence
Every recommendation links directly to the product page. No guessing, no searching, no overpaying.
⛳
Support the project. Help grow the game.
SwingLab is free for every golfer who needs it. If it's helped your game, consider a contribution — 10% of every donation goes to The First Tee, putting clubs in the hands of kids from underserved communities who'd otherwise never get on a course.
☕ Support SwingLab →
No account required · No credit card · Free forever
Let's get started
Build your bag or fill the gaps.
Select what you need. Uncheck anything you already own — we'll skip it and focus on your gaps.
Men's
Women's
Right hand
Left hand
Tip: If you already own a putter or driver, uncheck it — we'll skip it and focus on what you actually need.
Your profileStep 2 of 3
Step 2 — Your game
How do you hit it?
Two questions. That's it. This is everything SwingLab needs to match clubs to your game.
220 yds
150 ydsAverage: 220Elite: 320+
mph
New golfer
25–36 hdcp
15–25 hdcp
10–15 hdcp
5–10 hdcp
Scratch+
Big slice
Slight fade
Straight
Slight draw
Big hook
Both ways
Under 5'6"
5'6"–5'8"
5'9"–6'1"
6'2"–6'4"
Over 6'4"
Small
Medium
Large
Extra large
Low
Mid
High
Your profileStep 3 of 3
Step 3 — Budget & preferences
Last step.
We'll maximize every dollar — new where it matters, certified pre-owned where it doesn't.
$1,500
$300$1,500$5,000
Best value
New only
Used / CPO
Weekly
Building your bag
⛳
Analyzing your swing...
Calibrating shaft flex and length to your speed
Starting...
Live sources
Pro Locker Room
Real bags. Real stats. 2026 verified.
Every club in their bag. Select up to 3 pros to compare their setup to yours — and see exactly what their sticks would cost you to replicate.
⚡ Golf like your influences
You've selected 0 pro(s). Compare their equipment against your SwingLab build and see the cost delta.
2026 Independent Test Data
Golf Equipment Benchmark Rankings
Every score is based on MyGolfSpy Most Wanted testing — 18,000+ shots, robot testing, zero brand bias. Ranked by overall performance score. Price reflects best available today (new or certified pre-owned).
Scan My Bag
What's your bag actually worth?
Add your current clubs. SwingLab scores each one against your profile and 2026 test data — then tells you exactly which to upgrade first and why.
📷
Upload a photo of your bag
Take a photo of your clubs leaning against your bag, or screenshot an inventory from any used golf site
— or add clubs manually —
Add your clubs
Quick add
Your profile (for scoring accuracy)
New
25–36
15–25
10–15
5–10
Scratch+
mph
yds
Your game vs the pros
Style match score
Club-by-club comparison
✕
⛳ What's in the bag
Estimated bag cost (used)
vs your build
🏌️
Swing Lab
Upload a swing video or photo, paste launch monitor data, or record a session. AI analyzes your mechanics and maps equipment to fix specific faults.
📹 Swing Video / Photo
📊 Launch Monitor Data
⛳ Ball Flight
🎥
Upload swing video or photo
Upload a video — we automatically extract 5 key frames and analyze your full swing sequence. Address · Takeaway · Backswing · Impact · Follow-through.
📱 MP4, MOV, JPG, PNG · Works on any phone video
Works with Garmin R10, Rapsodo MLM2Pro, Flightscope Mevo, TrackMan, GC Quad — paste CSV export or raw numbers.
📊
Parsing launch data...
Log your ball flights
Track shot shape, distance, and miss pattern across a session to build your dispersion profile.
Shot Shape
Carry (yds)
Club
--
Handicap Index
--
Avg Score
0
Rounds Logged
--
Best Round
Score Trend
+ Log a Round — or use ⛳ On Course for live GPS tracking
Course
Score
Par
Date
▸ Add detailed stats (putts, GIR, FIR...)
Putts
FIR %
GIR %
Penalties
Up & Down %
Notes (misses, conditions, etc.)
⛳
No rounds logged yet
Log your first round above to start tracking your game and unlocking your Weakness Map.
🎯 Weakness Mapper
Based on your last 0 rounds
⛳
Help Keep SwingLab Running
Every bag build, swing analysis, and practice plan runs on real AI compute that costs real money. A typical golfer who plays twice a week costs about $5.46/year to serve. We keep it free because good equipment advice shouldn't cost $200 at a fitting center.
Contributions go toward AI compute, platform hosting, and continued development — and 10% of every donation goes directly to The First Tee, a nonprofit that introduces golf and life skills to young people from underserved communities. Because the game should be for everyone.
What it costs to serve an active golfer for a year
Based on a golfer who plays 2× per week, uses the range regularly, and checks in on their game throughout the season.
Bag builds — ~20/year (seasonal + comparing options)~$0.66
Swing Lab analyses — ~12/year (monthly range check-in)~$2.40
At 500 active golfers, that's ~$2,700/year in AI compute costs — before server hosting, maintenance, and new feature development.
Your estimated AI cost so far
Based on your activity
$0.00
🏌️
0
Bags Built
📊
0
AI Analyses Run
📋
0
Rounds Logged
💡
0
Club Recs Generated
$10
Your contribution
$5
$10
$20
$50
$100
⛳
10% goes to The First Tee
The First Tee introduces golf and its life-changing values — confidence, perseverance, respect — to young people who'd otherwise never set foot on a course. 10% of every SwingLab contribution goes directly to their programs. The game gave us a lot. We're paying it forward.